Guinness launches St Patrick’s Day sheep dog video
Guinness launches St Patrick’s Day sheep dog video
Image courtesy of Guinness Facebook page
Guinness is telling men to round up their friends for St Patrick’s Day with an online campaign that shows them herding together like sheep.
The ad reportedly aims to poke fun at males, who Guinness believes are notoriously bad at organising themselves for a night out.
In the video, seven men are herded past obstacles by a sheep dog, which navigates the group past potential obstructions such as a sofa and television, an Indian restaurant and girls on a dance floor, until they reach their final destination – a pub that serves Guinness.
The 30-second trailer directs people to the full-length film on YouTube.
Guinness is also attempting to set a Guinness World Record for ‘The Friendliest Day of the Year’ by encouraging as many people as possible to join a party to celebrate what it’s calling “true Irish friendliness”.
The event is being promoted on the Guinness Facebook page.
Karina Corbett