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Caroline Heywood appointed managing director of Walsh PR

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Caroline Heywood appointed managing director of Walsh PR

Caroline Heywood appointed managing director of Walsh PR

Pictured: Caroline Heywood

Caroline Heywood has been appointed managing director of Walsh Public Relations.

She takes over from founder Jim Walsh, who becomes executive chairman.

Heywood has been joint managing director at the firm since 2011 and a board director since 2002. She is currently honorary treasurer of the Public Relations Consultants Association Ireland and is the Walsh Public Relations’ representative with IPREX, the global network of over 70 independent PR consultancies.

She will manage the firm’s team of 10 client executives and consultants who work for a range, including Flahavan’s, Lily O’Brien’s, Smiles, Waterford Stanley, Hardware Association Ireland, Dr Oetker and chef Marco Roccasalvo.  

As executive chairman, Walsh, who founded the firm in 1984, will continue to actively provide expertise and support to clients

“Caroline has played an integral role in building Walsh PR to be one of the most effective and trusted businesses in the industry,” he said. “She is well positioned to take the management helm and to move Walsh PR on to its next stage of development.”  

“This is an exciting and challenging time in our industry,” said Heywood. “Despite the downturn, PR has remained a critical function for business and has stayed flexible and relevant by enhancing services to meet the changing communications needs of clients. This is reflected in the business model at Walsh PR where in recent years we have strengthened our offering to clients with specialists in the areas of digital media and marketing.”   

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