Mobile marketing and advertising was once again the hot topic at many of the leading international conferences and exhibitions in 2008/9. Crucially, many are saying that this year looks set to be the one which will finally push this young market into high gear of growth. In developing this event for the Irish market, we have designed this event to a leading platform for companies looking to develop or build on this new and very exciting marketing mix tool.
A selectio of the areas to be covered:
• Future of mobile in Ireland and emerging trends for 2010
• Cross-media online to mobile advertising
• Location-based advertising
• Using subscriber profiling
• Application stores - The success and future for them
• Mobile TV
• Long Term Evolution
• Mobile search and mobile SEO
• Data protection and privacy laws - Legal challenges facing marketers in 2010+
• User-data – Boosting revenue, gaining the right consumer insights
• Closing the mobile loop - Making the sale or acquisition on the go
• Mobile social media: Taking advantage of the revolution
• Market Leaders: Thoughts on Mobile for 2010
Date: 24 September 2009
Time: 9am-5pm
Location: The Radisson SAS, Golden Lane, Dublin 8
Price: €299
Organiser: IEP
Please feel free to submit your event for consideration.
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