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Charlotte Business Leaders Fail to Save NBA All-Star Game

Unless you’ve been hiding out under a rock, you’ve heard about the controversial House Bill 2 in North Carolina, famously referred to “The Bathroom Bill” which has led to boycotts from entertainers and corporations, however, none with a bigger sting than the 2017 NBA All-Star Game which was scheduled to be played in Charlotte and…

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Inaugural UCD VentureLaunch Accelerator Award Won By Health Technology Start-up

A new health technology start-up company, Kinesis Health Technologies Ltd, has won the inaugural University College Dublin (UCD) VentureLaunch Accelerator Award and the €25,000 prize. They were not the expected winner. What did this company do to win this new award? Kinesis Health Technologies has developed QTUG (Quantitative Timed Up and Go), a novel, patent-protected…

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Customers are the big picture in Aviva campaign

Aviva has launched its first global brand campaign today – ‘You are the big picture’ which is designed to demonstrate the company’s commitment to putting customers at the centre of its business. As part of the campaign, landmark buildings in six cities around the world – London, Paris, Warsaw, Singapore, Delhi and Mumbai – are…

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Innovation: the execution challenge

As he publishes his latest book, The Other Side of Innovation, Ann O’Dea caught up with leading academic Vijay Govindarajan on a recent trip to London to discuss his thoughts on managing innovation. After the success of the much-vaunted 10 Rules for Strategic Innovators, Vijay Govindarajan has teamed up with his Tuck School collaborator Chris…

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Irish consumer sentiment hits three-year high

Irish consumer sentiment hit a three-year high during June, a closely watched indicator has shown. The KBC Ireland/ESRI Consumer Sentiment Index rose to 67.9 this month, which is its highest level since October 2007. This compares to a figure of 65.3 in May and to the index’s all-time low of 39.6 in July 2008. According…

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‘Three strikes’ rule not decided – Vodafone

Vodafone has said that while it is in discussions with music rights holders it is still too early to confirm that it will implement the ‘three strikes and you’re out’ rule as applied by Eircom against illegal file-sharers. Vodafone, which took over the running of BT’s unbundled local loop (LLU) DSL network in Ireland last…

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Nike’s World Cup ad breaks viral record

Nike has broken its own record for most watched viral ad in its first week of release, with its World Cup commercial ‘Write the Future’ clocking up more than 7.8m views in the first seven days of the campaign. The previous record – with 6.3m views in its first week – was Nike’s ‘Earl and…

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Innovation will be central to boosting growth – OECD

Knowledge is the main driver of today’s global economy and countries need to harness innovation and entrepreneurship to boost growth and employment, the OECD has said. The Paris-based organisation said in its Innovation Strategy that innovation will be key to a sustainable rise in living standards in OECD countries. According to the strategy, governments have…

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Dire predictions for Irish economy

Two recent analyses of Ireland’s economic situation have made for sobering reading. Writing in the Irish Times on Saturday under the headline ‘Burden of Irish debt could yet eclipse that of Greece’, UCD economist Morgan Kelly said that unless the Government abandoned the bank bailout the country faces bankruptcy. Kelly, who correctly predicted the bust…

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YouTube ad yields Irish nightclub 867,000 hits

The first business in Ireland to make use of the pre-roll format of advertising on YouTube has achieved more than 867,000 page impressions – smashing the previous record held by Libertas during the Lisbon Treaty Referendum campaign. Pre-rolls are 20 second commercials that run before the viewer sees their selected video. The format has performed…

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